How to make your site visible to AI
Short, plain-language guides on why AI can't see sites and what to do about it. Check yours on the home page.
Is your site visible to ChatGPT
People increasingly ask ChatGPT, Claude or Perplexity instead of Google. If AI can't see your site, you're not in the answer — and the customer goes to whoever the AI named. "Visible" isn't the same as "opens in a browser": an AI crawler takes what the server returns immediately, doesn't run JavaScript, and leaves in seconds.
So if your text appears only after scripts run, AI sees an empty page. The free check reads your site through an AI crawler's eyes across 16 points and shows exactly what stops you from being found.
Why AI can't find your site: 5 reasons
Usually five things are to blame: the site blocks AI crawlers in robots.txt; text loads only via JavaScript; there's no Schema.org markup; there's no llms.txt or sitemap.xml; the content is thin or stale.
Almost all of it fixes in an evening — allow the crawlers, serve text in the HTML, add Schema.org, llms.txt and a sitemap, refresh the content. Don't fix blindly, though: first find what's broken on your site with the free check.